Study Curve

Timothy Faley suggests the following elements:

* Executive Summary -- This summary provides a condensed overview of your company and where you'd like to take it. It often is the last section written, since it is based on the details you've provided in the rest of the business plan.
* Company Description -- Describe your company, product, competencies, and market needs being satisfied.
* Market -- Identify and quantify your initial target markets.
* Industry and Competition -- Include the current status and anticipated competitive response.
* Products and Services -- Address intellectual property protections and the status of product development.
* Marketing and Sales -- Encompass issues of product, price, promotion, distribution, and sales cycle times.
* Operations -- If nowhere else, illustrate here WHAT your company does and list vital value chain relationships.
* Ownership and Management -- Detail key additions to the team; legal structure of the business and board memberships.
* Risk Assessment and Mitigation
* Action Plan with milestones
* Funds required, and their uses
* Financial Discussion -- Place the data in the appendices. This section is the narrative of your planned financial performance.
Posted by: Belle Ringer on July 26, 2007